Is your company the “Best of the Flathead”? For a number of years the Daily Inter Lake has sponsored a reader’s poll called “Best of the Flathead“. In years gone by this was a very comprehensive (lengthy) survey that seemed to cover every topic imaginable, but this year the poll […] Read More
Lost Among One Thousand Million Websites… The top headline on the Drudge Report recently read, “Number of websites explodes past a billion (and counting)“. In roughly twenty years, we have gone from a handful of websites to over 1,000,000,000+ and the pace is accelerating. The good news is that you […] Read More
A Facebook Experiment A few days ago on August 6th. I posted this photo on Facebook. The accompanying text was, “Share this POST. Go ahead…see what happens!” At the time my Facebook page had 1,158 friends and I know that without taking any further action that only 20 – 60 […] Read More
The reality of most advertising… You know this story… a salesperson walks in your door and pitches you on their latest advertising “opportunity”. It is always (according to them) the best solution for your business and promises of hordes of new customers and your phone ringing off the wall are […] Read More
What “Best of the Flathead” really means The “Best of the Flathead” reader’s poll from the Daily Inter Lake is an annual affair that asks readers to vote for companies, people and organizations who are the best at what they do. If you win, it can be a good boost […] Read More
NOTE: A new follow-up to this post can be found here! ~~~~~~~~~~~~~~~~~~~~ You are spending too much for the wrong type of advertising! Give me two minutes and I’ll explain why… First, the geekspeak…the image below is a screen-capture from Google Analytics showing “Behavior/Site Content/Pages” for the past 27 days […] Read More
15 Minutes of Fame? A friend of mine called me to say that he saw me on TV a while back. I told him that it has been many years since I had been on TV so he must be mistaken. He said that he was watching a biography of […] Read More
Mobile Spells Opportunity for Businesses Do you follow Mark Riffey’s blog? Mark is another local fellow who is plugged in to all things Internet and he always has a great perspective on what’s happening online with sound advice for businesses on how to leverage these trends. Mark and I have […] Read More
One of my customers recently asked me, “what’s with the dog?” That’s a fair question since the Flathead Guide has nothing to do with dogs or animals of any kind (except for listing such companies in our pages). I must admit that I am partial to dogs; I’ve had at […] Read More
A Marketing Decision That Can Change Your Business For the sake of our discussion, let’s suppose you own a plumbing business and you have an unlimited advertising budget. Which would you choose… A full-page ad in the newspaper, or a page-one listing in search results? On the surface this sounds […] Read More
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